The specificationPart 3 of 7
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Google Maps and Street View · Google Maps and Street ViewPerception
Assessed in the auditWhat the machine and the visitor see. Imagery is the part most businesses skip, and it is the part that turns a listing into somewhere a person recognises. It also carries data: location, interior, scale, condition.
What it covers
- Google Street View interior and exterior capture, published to the profile.
- Virtual tours, so the premises are navigable rather than described.
- Photography that is captioned and dated rather than dumped.
- Video, held on the profile and the site, in a form that can be transcribed.
Measured by. Coverage of the premises, imagery freshness, and the engagement the profile gets against a business with none of it.
Not sure which parts you are missing?
The audit scores all seven, shows the evidence, and names the single highest-value fix for each one.
