The specificationPart 2 of 7
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Your Google listing · Google Business ProfileProfile
Available nowThe records that name the business. Every place the business is described as a record rather than as prose. An engine treats agreement as evidence, and disagreement as doubt.
What it covers
- The Business Profile complete rather than merely claimed: categories, attributes, services, hours, products.
- Name, address and phone number identical everywhere, down to the punctuation.
- The directories and registers that actually get read, not a bulk submission to two hundred that do not.
- Trading names, former names and abbreviations reconciled, so an engine knows they are one business.
Measured by. Consistency across the record set, and whether the profile answers a direct question on hours, location and services without contradicting the site.
Not sure which parts you are missing?
The audit scores all seven, shows the evidence, and names the single highest-value fix for each one.